In the joy of digital advertising, understanding key metrics is essential to measure success and optimize ad revenue. One of the most frequently used metrics for publishers, advertisers, and marketers alike is what is an ecpm. eCPM serves as a standard metric to gauge the profitability and performance of ads, https://pratt-kim.federatedjournals.com/ecpm-what-it-is-and-why-it-matters-in-digital-advertising