You need to use authentic-world illustrations, like an existing customer, and use their story to create a compelling narrative that demonstrates how your products solved their problem. Most of all, it explains how Those people techniques can be recurring to help other buyers get very similar, profitable effects. Quotations/Testimonials: https://stanford-case-study-solut73406.webbuzzfeed.com/29483974/considerations-to-know-about-darden-case-solutions